iChooseYellow

In his 1975 autobiography, Things I Remember, Roman Petrovich Tyrtov - who the world knows as Ert - wrote: "I firmly believe that every human being has a duty to make himself as attractive as possible. Not many of us are born beautiful; that is why I have always attached so much importance to clothes. Clothes are a kind of alchemy; they can transform human beings into things of beauty or ugliness... Elegance is an innate quality, it cannot be acquired. A woman of humble background can be elegant by virtue of her appearance, her carriage and movements, her way of speaking and a thousand other details. Chic is elegance within a context of what is currently fashionable; woman can be elegant even it she is dressed in yesterday's fashions, or in a highly personal style." The height of Ert's career was in the 1930s: His designs, especially dancers and "decadent," luxurious and subtly erotic fashion images, became icons of the "Art Deco" style. A prolifi...

Environmental, social and ethical pressures on the global textiles and fashion sector emerged in Europe in the early 1980s. The main driver was consumer concern over the safety of the materials. However in parallel with this trend, a minority group of ethical consumers demanded chemical-free and low environmental impact clothing and fashion goods. This resulted in the European and later the US organic labeling system being extended to include criteria for clothing and textiles, such as organic cotton. As of 2007, the sector was the fastest growing part of the global cotton industry with growth of more than 50% a year. With reference to safety standards, primarily addressing consumer concern over chemicals in textiles, the Oeko-Tex standard has become highly popular in the industry. Although unknown to consumers, It tests for chemicals such as flame retardants in clothes and categorizes goods according to their likely exposure to humans (e.g. baby clothes must adhere to the strictest st...

Embroidered Polo Shirts are really a fashion statement as of late. Found in numerous styles and colors, these are definitely not anymore worn by polo players only but by all of those preferring a sporty, casual look. These are definitely composed of cotton, thus are really comfortable. Polo shirts are usually often called tennis shirts or golf shirts. These are definitely t-shaped with 2 or three buttons at the front in addition to a collar. The difference is one can find the embroidered polos, polos with stripes, together with other designs in the process. These features have added style to the current shirt, besides improving its appearance. Now these embroidered shirts are actually portion of donning to the office in the process. Office goers can use it which includes a number of jeans for that perfect look at a casual Friday. In actual fact, one can find new lines arising a number of brands. These are definitely sensibly priced, additionally, the cool-n-casual look is actually the...