Thursday, December 3, 2009

Fashion Websites And E-commerce Integration

There are two kinds of painters. One, who know what they are going to paint and using which colors, while there are others who just follow their instincts and come up with breathtaking illustrations that define lifes deep expressions.

Likewise, every website has a unique character and there are several factors that make them look the way they are. There are drop-down menus, sliding technologies, flash presentations, graphics and other serious art pieces that have to be handled with care and not to be used excessively. After all, websites are serious business. They define a brands online presence and its image. This becomes further challenging when it is meant for people from fashion industry.

These people sell clothing and as we all know clothes are so much more than a piece of textile. Its a statement, mood and an expression of the person wearing it. Designers create clothes to express their personality and the consumers wear them for the same purpose.

Web design firms often have different approaches for style and implementation; however a lot depends on the character of the label. Class, target audience, nature or the type of clothing (formal, casual, classic or contemporary) are some of the vital factors that define a websites design.

Simple and intuitive navigation enhances the impact of large photographs. Few fashion designers prefer clean and contemporary look with uncluttered layouts & clear typography while the others like bright colors, full-screen photographs and flash effects.

Fashion people try to create mental associations with a certain lifestyle and set expectations on their audience. More often, fashion brands prefer integrating their online presence with e-commerce for their official website. Web design companies are also taking advantage of latest tools and techniques to allow visitors feel the products and deliver outstanding online shopping experiences.

On the other end, highly interactive websites are becoming a rage amongst the masses. Few website designers allow using interactive features and photo illustrations that people can use through pop-up windows that to compare between the products of their choices. Such websites are diverse and successfully combine HTML, Flash and JavaScript with e-commerce website design to deliver an enjoyable browsing experience.
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Tuesday, December 1, 2009

Fashion Was The Main Subject Matter At The Mother And Child Premiere

Hollywood's Mother and Child Premiere took place on April 19 and it drew stars like moths to a flame. As usual, fashion ruled, as attendees were dressed to the nines in sharp tuxedos and beautiful gowns. More and more, fashion seems to overtake the purpose of these events, but no one seems to be complaining.
Mother And Child star Kerry Washington was a vision to behold in a J. Mendel print dress. Heels from Sergio Rossi and a clutch bag in gold highlighted the frock. The star's accessories went far from unnoticed due to the large pink Amrapali ring on her hand.
Bodyamr did not go unrepresented at this Hollywood premiere, as Amanda Seyfried was decked out in a grey and purple silk dress from the designer's Fall 2010 collection. However, Bodyamr would have been much more pleased if the actress actually wore the dress correctly. Seyfried had the zipper running down the front of the dress, but it should actually be on the back.
New York was the site of the April 26 premiere of the film and the fashion show continued. Classic looks, like the Stella McCartney black cropped pants and lace-accented black top worn by Naomi Watts, ruled the night. Watts kept the color scheme going by pairing the outfit with a black clutch and heels. The look was understated, but at the same time elegant.
Kerry Washington made a follow-up appearance to her showing at the Hollywood premiere and caused quite a splash. Her black and lilac mini dress was sassy and highlighted her beauty. The Zac Posen design was altered from the runway version that sported sheer sleeves. Washington wore peep-toe heels and carried a black clutch to complete her outfit. One can only wait too see what she will pull off at the The Joneses Premiere.
The film's two older stars looked distinguished and well put together as they made their way down the red carpet with their spouses. Annette Bening looked lovely in a black pantsuit at the L.A. premiere as she entered holding hands with her husband, actor Warren Beatty. Her co-star, Samuel L. Jackson was accompanied by his beautiful wife, Latanya Richardson.
The film Mother And Child shadows the lives of three very dynamic women. The first is a health care worker still struggling with the decision to give her daughter up for adoption after becoming pregnant at 14 years old. The daughter has grown up and has become a successful lawyer, but the decision made by her birth mother has affected her life as well. The third woman portrayed in this film has made the life-changing decision to adopt after discovering that she and her husband are not able to conceive a child.
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