Saturday, April 17, 2010

How To Start A Men's Fashion Blog

If youre interested in mens fashion, starting your own mens fashion blog can be a great way to share your passion with others and even make money! Here are a few tips you can use when starting your own fashion blog.

1. Choose a Niche or Industry
Mens fashion is a broad subject, so choose a niche or specialized area of focus that will give you a better chance to compete and be seen. Instead of focusing on general fashion, for instance, blog about urban mens fashion or European mens fashion. This will make your site look focused and well-though out.

2. Stay Educated!
If you are going to create a resource, you need to become a resource. Read other fashion blogs, go to bookstores and read mens fashion magazines. Do everything you can to stay educated and updated in the world of mens fashion. The more you know, the more you can share with your readers.

3. Be Consistent
The facts show that most blogs are dumped after a very short time stay consistent by posting regularly. It doesnt matter if you post once a day or once a week, but make a commitment to keeping your blog updated and relevant. Set realistic goals for yourself and stick to them.

4. Promote Your Blog
Once the foundation of your blog is laid, you can go out and promote your blog. Get your mens fashion blog listed in blog directories, regular website directories, social bookmarks and other sites. Promotion is the key to a long-lasting blog. Another good way to promote your blog is to find similar blogs and exchange information and links.

5. Use Analytics
When you have a steady stream of visitors to your blog, start using Google Analytics to determine where your traffic is coming from. This way, you can optimize certain areas of promotion and see what works and what doesnt. Analyzing your blog traffic is a great way to learn about how people are finding your mens fashion blog.

6. Start Making Money!
A blog that has a solid promotional and content plan can easily make money. There are many monetization methods out there, but one of the easiest is Google Adsense. With Adsense, you can place ads on your blog and make money when your ads are clicked. A simple Google search will give you all the information you need to know about making money with your blog.
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Thursday, April 15, 2010

How To Sneak Into An International Fashion Show

Ok, so you're in Paris. It's February. You hate art. You hate good food. You hate architecture. You even hate crepes with Nutella. But you have a deep love of either fashion or underfed models (or both). But what you don't have is an invitation to any of the shows going on during the city's glamorous Fashion Week. Do you hide in your 2 star Auberge like a defeated outsider and watch them on French Fashion TV? Of course not. You sneak into a show right under their snobby Parisian noses. And Im going to tell you how. But before you suit up for your mission, you must define your destination. The Audience or Backstage? If you are interested in social status and high fashion, your goal is to get in and watch the show but if you just want to chat to skinny Eastern European models, then screw the clothes, you're going backstage my friend.

Backstage:
Firstly, you need to suit up. This is fashion, not function. But don't overdo it, at least not if you're goal is backstage. You're going to need to get there 2-3 hours early (that's when the models, make-up, hair, etc. arrive). I suggest lingering about 20 meters from the back entrance, and cherry picking one of the unassuming models or stylists who have come outside for a cigarette. You give them a light yes I brought my lighter, strike up a conversation about esoteric medieval poetry or the latest issue of British Vogue, and then casually walk back in with them past the security guard. Of course this is much easier if you have a friend whos actually in the show, but a civilized chat with a Bulgarian waif should do the trick. Once you're in, just mill about not bothering anybody, until it gets crowded enough to blend in. If anyone asks you who you are, you respond with either "I'm Svetlana's agent", or "I'm one of the dressers and Herve told me to wait here", or the old standby "My girlfriend's in the show" (this last one will work for both men and women it's fashion, come on). If youre unlucky outside and have to approach the security guard on your own, well that's a tougher climb, but still doable. That's when I suggest breaking out the business card you got from the model agent outside (yes you had to smoke 10 filthy Gauloises cigarettes but he gave you his card after you lied and told him you owned an ad agency in Vancouver), claiming his identity, and sliding elegantly past the guard with the false purpose that only a fashionista can feign.

The Audience:
The easiest approach is to follow the instructions above, then sneak your way into the audience from behind (ouch). However, if you insist on breaking into the Balenciaga show with dignity eg: through the front door, then you have to prepare. First order of business is getting the costume together. You're probably thinking something expensive and chic...you're wrong. Dress horribly. Tight fitting vintage t-shirt with 20-year-old food stains, grey acid-washed jeans that fit terribly. And go heavy on the accessories. Pink shoes, vintage Dior shades, a baseball hat with the mascot of an unknown South American Jai Lai team on it, you know, dress "ironically". Digital watch. An oversized necklace with a Japanese Manga character on it - In gold. A belt with a stuffed Python for a buckle. This ridiculous garb will confuse the door folks, making them think youre some underground editor or soon to be celebrity. Now, even though you look ridiculous, pick up your phone and call a friend. Then start barking absurd things into the phone as you walk past the door people. You know, stuff like "Lindsey is such a slut I can't believe she's with Stavros... ugh I'm so glad I'm not in LA right now", or "I'm going into a show right now I can't talk but yes I'll put you on the list" then tell the door people that Russell Simmons is coming can you please add him.

Whether its front row or backstage the most important thing to remember whilst busting into a fashion show is that you have to believe your own bullshit. If you are "a photographer and you left your camera inside during the Betsey Johnson show and you need to get back in" then you have to act and feel the desperate indignation that one would feel during such a catwalk catastrophe. Be the lie. Otherwise, you'll be outside in the February cold stinking of cheap cigarettes and rejection. And you don't even smoke.
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Sunday, April 11, 2010

How To Shop For Japanese Fashion Online

Fashion trends truly evolve year to year. It seems like almost every week that there is a new introduction into the world of fashion. Some trends simply fade out and new fashion trends are introduced. One of the most popular styles of fashion that has quickly invaded the scene and that continues to grow in popularity is that of Asian style fashion.

The problem with seeking out Asian style fashion is that many boutiques and general department stores dont carry this type of clothing or they simply limit the amount of clothing that they offer in this area. That is why many people have not added this type of fashion into their wardrobe.

However, you can easily take advantage of Japanese fashion online. There are many websites that actually specialize in this type of clothing. The problem is that many specialty stores found online greatly mark up the price of the clothing which they offer as they consider it to be a rare commodity in the world of fashion. However, with a little research you can quickly eliminate these types of stores from your list of options and can quickly find a highly effective online store like the Clothing Boulevard which specializes in all types of modern fashion trends.

If you want to acquire Japanese fashion online you will first need to determine what your shopping options are. You can easily do this by conducting a quick online search. You will simply need to compile a list of those online stores that are found online that feature the type of clothing that you want to acquire. You may also want to only focus on those online stores that actually specialize in that type of clothing that you want to purchase.

Once you have narrowed down your options you will want to view their product lines to determine if the clothing which they offer to consumers is of the highest quality. Quality will of course be one of the main things that you must focus on.

The next thing that you will want to focus on is the cost of their clothing. You will first want to determine what the general price is of each clothing element that you want to purchase. From there you will simply want to determine what their shipping costs are. It is very important that you do this so that you can determine which online store truly has the lowest rates. A store could offer a cheap cost for their clothing but then make up for it by overcharging when it comes to shipping. That is why you must pay strict attention to this.

Another thing that you should consider is what their return policy is. If you order an item and it doesnt fit you will want to be able to return it. Only deal with those online companies that actually have a return policy. Not all online stores allow this.

You may want to consider shopping at Clothing Boulevard in order to save money on the best in Asian fashion.
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